Choosing Your Diamond's Shape

With so many shapes of diamonds to choose from, you need to know that your diamond will make the biggest impact in shape, colour and clarity. To help you make the most informed choice, our highly trained consultants can fill you in on each shape’s unique traits and intricacies.

Round Brilliant

The most brilliant of all shapes, the Round Brilliant is the most popular diamond shape, representing over 80% of all diamonds sold.

Princess

The next most popular shape is the square-shaped Princess. Exquisite in both name and brilliance, a princess-cut diamond's “V” pavilion facets are a sight to behold under a microscope.

Emerald

The Emerald shape is available in different length and width ratios. The Emerald shape is for those who prefer either a very rectangular look (achieved with a 1:1.5 length-to-width ratio) or a chunkier look (achieved with a 1:1.35 length-to-width ratio). The Emerald is step-cut, so colour and imperfections are easier to detect than in a brilliant-cut diamond.

Marquise

The marquise shape stone is an elongated shape with pointed ends. This shape looks spectacular on longer fingers and shows “big” proportionate to its carat weight. If you want the look of a larger stone, then this is the shape for you!

Pear

Shaped like a “tear of God”, the Pear is an ideal choice of diamond shape for a drop pendant or earrings.

Asscher

For those of you always ahead of the latest fashion trend, the Asscher shape diamond may be the one for you.  First popular during the Art Deco era, it’s lately been making a big comeback. Like the Emerald shape, the Asscher is step-cut so colour and clarity are easier to detect than in brilliant-cut diamonds.

Radiant

The Radiant shape diamond combines the elegance of the Emerald-cut with the brilliance of the Round Brilliant. It’s a superb choice for fancy coloured diamonds like canary yellows or pinks because Radiant shapes show off colour extremely well. Featuring a bigger table than a Princess-cut, the Radiant is available in both square and rectangular dimensions.

Cushion

If you want a hot stone shape, then you want a Cushion. Once popular during the Victorian era, they’re back in vogue with the latest vintage styles you see in the latest fashion magazines.  The modern Cushion-cut is more brilliant than its Victorian counterpart and is readily available in rectangular configuration but square Cushions are also available.

Heart

Need we say more? We can help you find a nice “heart-like” shape — not too skinny or too chunky or rotund.

Trilliant

Often used as a centre stone, Trilliant shaped diamonds are especially attractive as sidestones to “blocky” centre stones like Radiant, Cushion or Princess.

Oval

The Oval shape shows very well and is proportionate to its carat weight. It’s also another good choice for coloured diamonds because it shows off colour very well.